At Beloit Family Eye Care, we provide an array of vision care services. Our office offers a wide selection of eye care products, including eyewear, sunwear, and contact lenses to fit your specific eye care needs. Our mission is to provide quality service and products at reasonable pricing.

Dr. Douglas Kelley performs a comprehensive vision and eye health examination on every patient. His examination is designed to detect a wide range of problems affecting visual function, ocular comfort, and pathology. Here at Beloit Family Eye Care we utilize cutting edge technology to assist the evaluation of spectacle prescriptions, peripheral vision, intraocular pressure, and eye health.

Examinations include tests for color vision deficiency, binocular vision, neurological functioning, glaucoma, cataracts, and macular degeneration. Tests are also performed to evaluate ocular effects of many general health disorders such as diabetes, high blood pressure, high cholesterol, as well as side-effects of certain medications.

We perform Goldmann applanation tonometry, which yields a more accurate measurement of eye pressure and is not as traumatic as the “air puff” for you, the patient. A detailed retinal examination is performed annually on all patients as a standard of care.

A dilated pupil exam combined with the Optomap digital retinal examination allows us to provide the best assessment of eye health. The Optomap digital retinal examination is recommended for all new patients and on a scheduled basis thereafter.

Beloit Family Eye Care provides optometric services including:

Ocular Disease Management

  • Glaucoma
  • Cataract Diagnosis and Co-management
  • "Pink Eye" and Other Sore Eye Problems
  • Foreign Body Removal
  • Diabetic Eye Health Examinations
  • Macular Degeneration
  • Keratoconus
  • Emergency Services
  • Functional Vision Management

Functional Vision Management

  • Children’s Vision – Infant and Up
  • Low Vision Services
  • Lazy Eye
  • Computer Vision Syndrome
  • Environmental Vision
  • 3D Vision Problems

Refractive Error Management

  • Glasses
  • Contact Lenses Including Multi-focals, Astigmatism Lenses, Halloween Lenses, Gas Permeables, and other Difficult to Fit Cases
  • Laser Vision Correction Co-management

What to Expect

The best way to protect your vision is a yearly comprehensive eye exam. When you arrive at our office, you will be greeted with friendly faces. Each eye exam will use the latest state-of-the-art technology to assess your eye health. The doctor will inspect your eyes, answer questions, and discuss your eye care treatment options. In addition to determining your vision prescription, our doctor will test your color vision, depth perception, and check for any early indicators of possible eye conditions such as cataracts, retinal problems, and glaucoma.

Our goal is to have each patient leave satisfied knowing that they are receiving the best eye care products and services possible. We have answered a few frequently asked questions regarding eye exams below.

Why is my personal background important?
In order to better tailor the eye examination to your needs, our doctor may review any current vision problems, your general health, as well as discuss your hobbies and lifestyle requirements.

Why does the doctor ask me, “Which is better, one or two?”
While evaluating your prescription, the doctor will ask you to compare a series of lenses to determine which allows you to see clearer. As the differences become less noticeable, the doctor will be closer to finalizing your prescription. If you’re having a hard time choosing between the options, it means you’re almost done with this part of the exam!

Why is it necessary to know my blood pressure?
In addition to other health concerns, high blood pressure can affect the blood vessels in your eyes, which could lead to future vision problems.

Why am I asked to follow a light with my eyes?
This part of the exam helps determine how your pupils and eye muscles react and assists in gauging neurological function.

Is it necessary for the doctor to dilate my pupils during the exam?
Although pupil dilatation is not always necessary, the doctor may make this decision during your exam. If required, this painless process is like opening a door so the doctor can fully examine your retina. Dilation can assist in detecting diseases such as diabetes, high blood pressure, and macular degeneration.